Story on Internet Explorer users being of low IQ was fake

When I first read this a week or so back I was thinking HUH, how do you measure that with an end user and link it to the browser you use, the data in their report was basic and bland with some text inconsistencies, that went on to say basically say IE6 to IE8 where the cause of lost revenue for companies having to adapt websites to work with said browsers, and this is where they lost me as that had nothing to do with the IQ of end users!

“A story which suggested that users of Internet Explorer have a lower IQ that people who chose other browsers appears to have been an elaborate hoax.

A number of media organisations, including the BBC, reported on the research, put out by Canadian firm ApTiquant.

It later emerged that the company’s website was only recently set up and staff images were copied from a legitimate business in Paris.

It is unclear who was behind the stunt.

The story was reported by many high profile organisations including CNN, the Daily Mail, the Telegraph and Forbes.”

Still did get the company some very expensive high profile media advertising for free!

Full article at BBC Technology News HERE